The Limitations of Freehand Translation

  • Posted by Stephen Whiteley
  • On 17/09/2015
  • cost saving, desktop publishing
For a good fifteen years, Freehand was the professional’s choice of graphic design program. During this time, it developed a loyal following and continues to occupy a prominent place in the affections of many a graphic designer. But, like all software, a failure to keep pace with a rapidly changing market has meant that Freehand […]
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Tips for translating Chinese

  • Posted by Stephen Whiteley
  • On 27/07/2015
  • Chinese, desktop publishing, Formatting
Tips to keep in mind when translating Chinese: Historically, Chinese was written either vertically, from top to bottom and right to left, or horizontally, from right to left, but for many years now the official standard has been horizontally from left to right. Many newspapers, however, often combine this with a vertical layout, for example […]
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Translation & DTP: two sides of the same coin

  • Posted by Stephen Whiteley
  • On 21/07/2015
  • corporate translation, cost saving, desktop publishing, Formatting, Quality
Thinking of translation and desktop publishing (DTP) as two sides of the same coin is the most cost-effective approach to ensuring high-quality multilingual documentation. As part of our pioneering, integrated approach, QuickSilver assumes control of the actual layout of the documents at the DTP application level. We take responsibility for the layout and integrate the […]
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Best Practice: Format conversion in translation

  • Posted by Stephen Whiteley
  • On 17/06/2015
  • conversion, desktop publishing, formato de conversion
Best Practice: Format Conversion in translation services  It’s easy to think that translation is just about words. But when you render a document with text, images, graphs and charts into another language, you step into the world of design and layout. If you are translating plain text in MS Word this is not a big […]
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Translating marketing collateral

  • Posted by Stephen Whiteley
  • On 05/04/2015
  • Business translation, corporate translation, cost saving, desktop publishing, process, Quality, words
For documentation which is aimed at capturing people’s attention and imagination, a slightly less literal approach to translation is often appropriate: the key purpose of the translation of marketing collateral, for instance, is to render the original in a register which is appropriate to the market to which it is destined. Remember, though, that if […]
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