Tag Archives: localisation

The ‘traditional’ translation cycle

Posted ago by John Gray

We have touched on what the process of translation looked like in the past. Even fifteen years ago, there was often no other option than to work with hard copies of documents, and re-type the finished translation. Apart from the …

Translation solutions for the housing sector

Posted ago by John Gray

The financial crisis has had a huge impact on the housing and construction market, particularly in countries such as Spain. In light of the many challenges and setbacks the construction industry has undergone in recent years, it is now more …

Translation challenges in the retail industry

Posted ago by John Gray

Catalogues, brochures, billboards, inserts Online marketing, social networking, eCommerce sites Point-of-sale text, in-store displays, merchandising, signage User manuals, packages, after-sale materials Human resources documentation (training materials etc) The importance of tailoring your marketing and sales documentation to local markets cannot …

What makes a language service provider outstanding?

Posted ago by John Gray

The key differentiator between language service providers (LSPs) is the value they add to the translation process. At one end of the scale, you have the classic ‘broker’, which outsources projects to freelancers at exploitative prices, and then forwards the …

Translating for the pharmaceutical industry

Posted ago by John Gray

• Summary of Product Characteristics (SmPC) • Patient Information Leaflet (PIL) • Marketing materials and web content • Market Studies • Case Report Forms (CRF) • Patient Guides • Patient Questionnaires • Informed Consent Forms (ICF) • Clinical Trial Materials …